Working hours

1000 - 2200

New Balance

New Balance

About us

The company was founded by Riley in 1906 as the "New Balance Arch Support Company" and is one of the world's major sports footwear and apparel manufacturers.Riley came up with the name "New Balance" by observing chickens in his yard and demonstrated the way his arch supports worked by keeping a chicken foot on his office desk. He explained to customers that the chicken's three-pronged foot resulted in perfect balance.


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